Potje
It started as an enthusiastic idea in our kitchen. My roommate had an idea. He said: "I wish there was an app called “Potje"; it should be an app for friends to save together for a good goal, such as a holiday, a festival or just for fun activities.” With an entrepreneur and a designer in the house, it didn't take long for this dream to come about. You can download it in the Playstore and Apple store.
Visual Designer
The Challenge
In an time where sharing experiences are central, people still encounter obstacles in jointly raising money for various purposes, such as going on unforgettable holidays together. Current methods and platforms (such as banks) fall short in providing an easy and efficient way to organise and manage financial contributions. Resulting in unnecessary complications and obstacles for those who want to save together.
Process
The steps that were taken to come to a solution, were as following:
Interview the client about his needs
Send out a survey to the target group
Wireframing the first few screens
Craft a clickable prototype
Test with users to validate the idea
A freelance developer created the app and Potje is now online in the App Store
Solution
The app provides secure storage of money in separate pots, so it no longer needs to be kept in someone's personal account. It automatically arranges all payment requests, keeps track of who has already paid and sends reminders to those left behind. With a clear visual representation of the pot, the app is easy to use, keeping everyone constantly informed. Additionally, it encourages dreaming together and making savings goal, whether it's a vacation, wedding or activity, a distinctive and foreign experience.
Key takeaways
The biggest challenge was security: my roommate had to talk to banks about how you can store other people's money on an app and how to do this safely. This was new to us. In addition, another challenge was to keep the app interactive and fun despite the fact that it involves mostly money. The target group is aimed at young people and it should be a happy place to be, where you save for fun purposes.Coming up with a playful corporate identity posed an enjoyable challenge to contemplate.
